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Gabe Estrada, Brand development

Gabe Estrada has over 23 total years of experience in print/digital advertising. Driven to push boundaries with technology and creativity, he left the agency he worked for in 2015 to open itBrand.co and Urban Farm Agency. With itBrand.co, Gabe embraced the opportunity to branch into different markets, products and clients. He structured the agency to creatively meet client needs and strategically create holistic plans to strengthen their brand identity. He currently sits on the board of directors for local nonprofit organizations Downtown Long Beach Alliance and City Heart, and is committed to creating partnerships and long-lasting relationships. When he isn’t working, Gabe enjoys traveling and embracing a wide array of hobbies.

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Neha Shah, strategy and consulting

Between launching small businesses, working for 17 years in Fortune 500 companies and managing $10 million+ accounts, Neha Shah has formidable experience in business development—and never stops learning. To her, clients are family. Neha believes that every client is special and deserves a unique, creative space. In her specialty of business development, sales and profitability, she tailors each tactic for every client's unique needs. When she isn't working, you can find her painting, speaking an impressive six languages or reminiscing on her track and field days as a NCCA Division 1 athlete.

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heidy fernandez, content creator

Heidy is a skilled, bilingual writer with a passion for creating engaging content. She has a background in news production and social media marketing. Having recently relocated from Las Vegas, she currently resides in Long Beach as a content creator for ItBrand. When she isn’t working, she enjoys traveling, spending time with her family, and going to the beach with her dog.